Tuesday, May 13, 2008

Aping the Net

The GoldenPalace.com Monkey. It was discovered in western Bolivia's Madidi National Park in 2004 by the Wildlife Conservation Society. Rather than choosing a name themselves, they auctioned off the naming rights to raise funds for a nonprofit organization. GoldenPalace.com (an online casino, well-known for its winning Internet auctions, mostly for bizarre items) one of over a dozen bidders, paid US$ 650,000 to have the species named after them.
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